University of Connecticut

Events Calendar

Digital Directions Speaker Series

Wednesday, March 30, 2016
5:30pm – 6:30pm

Stamford Campus
Learning Accelerator Rotunda (Room 3.117)

How Data Emboldens The Creative Process

Data is becoming a critical component in the social media creative process. Understanding what type of content will engage with consumers, across multiple channels, determines the success of a social media campaign. Data is the key to knowing those answers before the campaign begins, and measuring your results after to determine your ROI.


Phil Dwire,

Stamford Student Activities (primary), Stamford Campus, Stamford Career Services, UConn Master Calendar

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